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From a Future Psychotherapist
It’s time to step into your greatness, deliver on your mission, and make a lasting impact on the world of mental health through copy that connects, empowers, and converts.
WELCOME TO MENTAL HEALTH COPY
WHERE COMPASSION MEETS EXPERTISE TO CREATE COPY THAT RESONATES DEEPLY AND DRIVES REAL RESULTS
Great power comes with great assignments
You took on the mission to become a mental health professional because you knew you wanted to make a difference. You knew that to you, there is no greater calling than to serve people in their most vulnerable moments by creating a safe space to help them feel seen, heard, and valued.
You understand that your work is sacred and has the potential to change lives. That’s why you want to broaden your reach, increase your impact, create a space where you can share your unique perspective and connect with ideal clients.
And you know that having a strong online presence is key to achieving all your mental health business goals.
But…
You don't know where to start
You feel overwhelmed by the pressure of having to show up online consistently
You know that creating high-value content takes time and energy and you don't have enough of those
You want to focus on what you do best; improving the wellbeing of your clients
How to end your frustration for good and elevate your mental health practice?
First, I want you to internalize these beliefs
You deserve to
☆ Live your mission fully and wholeheartedly
☆ Lead with your heart and core values.
☆ Be seen and recognized for your great work.
☆ Grow and earn more for your time, skills, and efforts.
☆ Build a powerful positive brand that reflects who you are, tells your story, and sparks deep connections.
☆ Have a thriving business where you get to use your gifts and bring your unique perspective.
☆ Attract and connect with your ideal clients.
But most of all,
☆ You deserve to market your mental health practice or brand in a way that captures your essence, sets you apart, shows the meaning and value of what you offer, and gets you actual results.
That's Where I Come in
As a copywriter and future psychotherapist, I help mission-driven mental health professionals and brands like you increase their impact, influence, and profits online by:
Maximizing their core values and bringing them to the forefront.
Harnessing the power of authentic storytelling.
Combining proven copywriting techniques with the art of content writing to inspire meaningful action.
You can probably tell by now that I care a lot about leading with value and meaning. That’s because my experience in the mental health and wellness industry has taught me a valuable lesson: A brand’s strength and authority are built upon its determination to promote its own distinctive values and mission.
That’s why I have committed throughout my career to building a value-based copywriting system that will help you translate your core values as a mental health professional or brand into practical action so that you:
Connect with your ideal clients.
Establish a strong online presence.
Grow your practice and increase your profits.
All while,Remaining rooted in your truth and integrity (no empty claims, false promises, or pushy sales tactics.)
Improving the lives of your clients.
Saving time and energy and getting consistent results.
Putting value, meaning, and purpose at the forefront of your practice.
Oh hey!
Kawtar, here. A Psychology Graduate student by day and a passionate Mental Health Copywriter by night. I’m steadily and persistently writing my way to a better world for our mental health. A world where we feel safe discussing our innermost struggles and seeking the help we need.
Want to join me on my mission? Let's pave the path to a better tomorrow!
I work with amazing therapists, psychiatrists, counselors, mental health brands, organizations, etc. We join hands to break down barriers, challenge misconceptions, and foster an environment where everyone feels valued, supported, and understood in their mental health journey.
How?
They focus on what they do best: improving the lives of others.
And I focus on what I do best: writing clear, compassionate copy that connects and inspires positive change.
Here's How I Help
Blog & Beyond: Monthly SEO Blogging Package
The only package you need to win your war against SEO, claim your authority, and build a powerful and loyal community eager to learn from you.
The One-in-All Website Copy
Want a website that sounds perfectly like you? A website that screams you are THE BEST at what you do and is SEO-optimized to reach your ideal clients? You are in the right place.
Lead Magnets
Attract more clients by providing a FREE well-researched, highly informative guide, workbook, checklist, short ebook, and more. Lead magnets are a powerful tool to showcase your expertise and hook your audience.
Email Copywriting
Whether you want to share valuable resources, maintain meaningful connections with clients, or build trust in your practice, I write newsletters and sequences that are worth opening
Landing Pages
I write landing pages that accentuate the value in your offer and make it easy for your ideal clients to say “YES.”
The Ultimate Therapist Website Review
Feel like your website is failing your business goals? I can professionally review your website and give you valuable tips on how to improve its overall performance.
Editing & Proofreading
Your writing can always benefit from a second pair of eyes! I edit and add the final touch in a way that polishes and enhances your writing without sacrificing its essence.
Portfolio
Why Clients Love Working With Me
Mental Health Copy FAQ
What is mental health copywriting?
Mental health copywriting is the art of writing clear, compassionate, and ethical content that educates, engages, and builds trust with audiences in the mental health space. It includes website copy, blog posts, email sequences, and more.
Who do you write for?
I specialize in writing for therapists, psychologists, counselors, coaches, mental health clinics, wellness brands, and organizations that support emotional and psychological well-being.
Why is it important to work with a mental health copywriter?
A specialized mental health copywriter understands clinical language, sensitive topics, and the ethical standards involved. I create content that connects with your audience while staying trauma-informed, inclusive, and aligned with your values.
Plus, I take the weight of having to show up consistently and build a thriving online presence off your shoulders so you can focus on delivering on your mission!
Do you follow SEO best practices in your mental health content?
Yes! SEO is crucial for the livelihood of your practice online! I always write with SEO in mind, using strategic keywords, clear structure, and optimized headings—so your content is both human-centered and search-friendly.
Are you trained in mental health?
Yes! I’m not just a writer. I’m also a future psychotherapist with a background in clinical psychology, which allows me to write with insight, care, and clinical accuracy.
Do you offer a per/hour rate?
Yes, when working with mental health brands, I do offer an hourly rate if asked. While most of my services are project-based, I'm flexible and happy to discuss hourly rates if they seem to suit the scope of work better.
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